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AGENCY
Dentsu Creative
WHAT I DID
Ideation
Art Direction
Production Supervision
BACKGROUND
Hada Labo partnered with Mickey Mouse for a special edition of its best-selling Advanced Nourish hydrating range.
More than a packaging collaboration, it was an opportunity to reinforce Hada Labo’s promise of deep hydration through one of the world's most beloved characters.
CREATIVE SOLUTION
Just as spotting Mickey brings an instant sense of joy and familiarity, the collaboration aimed to make skincare feel a little more delightful, while reminding consumers that healthy, glowing skin starts with lasting hydration.
MASTER VIDEO
The Adventure in Motion
KEY VISUAL
The Most Joyful
Walking
Bottle Ever!
A skincare bottle that travels across the city to bring joy and happiness to the people? Hada Labo presents you an utterly fun and unexpected experience with our “walking lotion bottle”.
EVENT
EVENT
Follow
The Full Adventure Here
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